
public-relations
Help with public relations, earned media, press coverage, journalist outreach
by coreyhaines31Free
Description
public-relations is a marketing agent skill from the marketingskills collection for earned media for software products: getting covered by journalists, podcasts and newsletters, through press coverage and journalist outreach. Its core philosophy is that PR is not a substitute for distribution but a multiplier for it, so the skill sees press work as amplifying a product people already use. The skill is meant for the work of earned media rather than pull requests, which is a separate concern. It asks for the product marketing context first, so the story it pitches matches your positioning and the people you want to reach. The aim is efficiency, with respect for the reporters on the other end of a pitch, meaning pitches that are relevant to the outlet, short and specific rather than mass mailings. Typical uses include planning a press push for a launch, drafting a pitch to a particular journalist or podcast, building a list of outlets that cover your category, and thinking through media strategy for a product update. The skill suits founders and small teams who handle their own press. Coverage depends on news value and on the reporter's judgment, so treat a pitch as an offer of a story, not a promise of coverage. The skill passes Gen Agent Trust Hub and Socket on skills.sh, and Snyk shows a warning. It has about 50,600 installs. Install it with npx skills add https://github.com/coreyhaines31/marketingskills --skill public-relations.…
Highlights
- Earned media for software products
- Journalist, podcast and newsletter outreach
- Press strategy framed as a multiplier for distribution
- Uses product context for the story and outlets
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public-relations FAQ
What does it help with?
Press coverage, earned media, journalist outreach and media strategy for software products.
Is PR a replacement for distribution?
No. The skill frames PR as a multiplier for distribution the product already has.
What makes a pitch work?
Relevance to the outlet and a specific story. Coverage depends on news value and the reporter's judgment.
How do I install it?
Run npx skills add https://github.com/coreyhaines31/marketingskills --skill public-relations.
What are the best public-relations alternatives?
Popular alternatives to public-relations include understand-dashboard, understand-diff and understand-domain. See all public-relations alternatives





