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About deanpeters/customer-journey-map

D

deanpeters/customer-journey-map

Map customer experience across touchpoints using the NNGroup framework

customer-journey-map is a skill that builds a customer journey map across every stage of the relationship, from awareness to loyalty. For each stage it documents the customer's actions, touchpoints, emotions, KPIs, the business goals at stake and the teams involved. The aim is to find the pain points, align cross-functional teams on one end-to-end picture, and improve the experience against business objectives. Typical examples include mapping B2B SaaS onboarding from signup to first value, or mapping a PM leader's path through a skills repository from discovery to loyalty. The skill takes a persona and a scenario as its arguments. Its estimated time is 20 to 30 minutes. The listing says the map follows the NN/g framework, and the skill belongs to the workshops and facilitation theme of the product-manager-skills repository on GitHub.

View deanpeters/customer-journey-mapAll AI Skills apps
Price
Free
Made by
deanpeters
Category
AI Skills
Website
github.com/deanpeters/product-manager-skills/customer-journey-map